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Saturday, July 23 • 11:00am - 12:00pm
Blogging as a Career: Building an Audience and Making a Living

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Everyday millions of blogs are launched and everyday millions of blogs die. There are now blogs covering every sector, niche and idea. Blogging has changed the way that publishing works and thrown the traditional media world on its head. But can blogging be a career? Our panel features four entrepreneurial power-bloggers who have turned blogging into a career -- one reader at a time. This isn’t a conversation about SEO and spammy sites that fill the internet, but about creating a blog with quality content and building a solid readership that translates into a paycheck.

avatar for Nicole Balch

Nicole Balch

Designer Nicole Balch is transforming her so-so house into a lovely home. She invites readers to follow along, offer advice, and gain inspiration from her creative process.Making it Lovely was named one of the 50 World's Best Design Blogs by the London Times Online. Nicole's work... Read More →
avatar for Cassie Boorn

Cassie Boorn

Cassie Boorn started blogging in 2008 as an experiment in the internet world. She soon discovered how interesting and complex the blogging world was and spent a good portion of her time traveling to blog conferences and becoming best friends with some of the most sought out women... Read More →
avatar for Sarah Evans

Sarah Evans

Chief Evangelist, TrackySevans StrategyHi there. I'm Sarah, chief evangelist at Tracky and owner of Sevans Strategy. I even wrote a book called, [RE]FRAME: Little Inspirations For A Larger Purpose (published by SlimBooks). I'd love to meet you at #SXSWi. Want to connect now? Tweet... Read More →
avatar for Erin Loechner

Erin Loechner

Juggling an active Internet career with writing, speaking and consulting, Erin can be found daily at DesignForMankind.com, her art/design blog that was recently honored as one of the London Time’s top 50 design blogs in the world. She currently hosts a renovation column on HGTV.com... Read More →
avatar for Stephanie	Precourt

Stephanie Precourt

Stephanie Precourt is a freelance writer and editor for the online magazines Real Moms Guide and NWIparent Magazine. She recently added Director and Producer to her title with her debut and recent success "Listen To Your Mother" show in Valparaiso, IN. Most often, though, Stephanie... Read More →

Saturday July 23, 2011 11:00am - 12:00pm CDT
Merchandise Mart, Conference Room B

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